People Media Factory Releases Iconic Folk Song ‘Nala Jilakara Mogga’ from Garividi Lakshmi.

Heroine Anandhi, renowned for her powerful performances, is set to deliver another memorable role in the much-anticipated film Garividi Lakshmi, produced by TG Vishwa Prasad and TG Krithi Prasad under People Media Factory. The production house, led by the acclaimed producers, has already made a significant impact with the release of the folk masterpiece Nala Jilakara Mogga, which brings the cherished culture of the Uttar Andhra region to audiences everywhere.

Nala Jilakara Mogga, a classic folk song beloved by generations, is known for its poetic beauty and cultural significance. The song beautifully compares the elegance of a young woman to the delicate "Nala Jilakara Mogga" (cumin bud), symbolizing purity, simplicity, and grace. It imparts a powerful message: a woman’s natural charm far surpasses material wealth, jewelry, or even the most elaborate sarees.

The song gained widespread acclaim largely due to the tireless efforts of Garividi Lakshmi, a celebrated Burra Katha artist. Her remarkable contribution to preserving and popularizing Uttar Andhra's folk traditions, particularly in the 1990s, has earned her an enduring place in the cultural history of the region.

For the farming and working-class communities of Uttar Andhra, Nala Jilakara Mogga is more than just a folk song it is an invaluable cultural artifact that provides a sense of pride, joy, and connection to their roots.

The grand opening of Garividi Lakshmi in Adoni, Andhra Pradesh, set a new standard for film promotions before shooting even began. With music by Charan Arjun, the film promises to capture the essence of Uttar Andhra both visually and sonically.

Full details of the film will be announced shortly.

Cast: Veteran Actor Naresh, Raasi, Anandhi, Rag Mayur, Sharanya Pradeep, Ankith Koyya, Meesala Laxman, Kancharapalem Kishore, Sharanya Pradeep, Kushalini

Technical Crew:
Producers: T.G. Vishwa Prasad, T.G. Krithi Prasad
Banner: People Media Factory
Director: Gowri Naidu Jammu
Co-Producer: Vivek Kuchibotla
Cinematographer (DOP): J. Aditya
Music Director: Charan Arjun
Chief Coordinator: Megha Shyam Pathada
Chief Executive Producer: Sujith Kumar Chowdary Kolli
Executive Producers: Vijay Reddy, Durga Prasad G, Sukumar
PRO: Vamsi-Sekhar
Marketing: First Show, People Media Factory, House Full
Marketing Head (PMF): Tirumalasetty Venkatesh