The launch event was a lively affair, marked by enthusiasm for the upcoming film Bhool Bhulaiyaa 3, directed by Anees Bazmee. Sonu Nigam, who lent his voice to the track, shared his admiration for Aaryan, stating, “I can tell you; this is one the hardest working actor, he has worked hard on this song, I mean it looks easy for us to watch, but the kind of hard work he is putting into dancing for everyone. There is one more song, which I have crooned, where he is doing Tandav, and I am excited about that song as well. I am happy that such a good looking is dancing to my song in the film.”
The excitement doesn’t stop there. When asked about the much-anticipated track by Amaal Malik, Nigam hinted at it being a “trump card” for the film, teasing that it will be saved for the movie's release. “This one is a massive performance-based song. I crafted the song according to Kartik’s performance. We collaborated closely; he sat in front of me, and we decided how to approach the song,” he revealed.
Bhool Bhulaiyaa 3 boasts a star-studded cast, including the talented Vidya Balan, Madhuri Dixit, and Triptii Dimri alongside Aaryan. With its theatrical release set for November 1, 2024, the film is positioned to capture the festive spirit of Diwali, although it will face competition from Singham Again.
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