Follow Kar Lo Yaar Faces Disappointing Reception, Uorfi Javed Reacts

Prime Video’s upcoming release, Follow Kar Lo Yaar, has experienced a rocky start following the debut of its official trailer. Despite the platform's vast audience of 23.7 million active subscribers, the trailer has only garnered a modest 26,000 views, marking one of the least successful promotional launches for the streaming service.

The show features social media sensation Uorfi Javed, whose involvement has generated buzz, but the initial reception has been lukewarm. In response to the trailer’s lackluster performance, Javed made headlines at a recent Mumbai event for her terse reaction to the media.

During the event, Javed expressed her frustration with the trailer’s performance by insisting that she would not engage with the press until they watched the trailer. “Unless and until you watch the trailer, I will not speak with any of you,” she declared, reflecting her displeasure and the pressure she feels from the disappointing numbers.

Follow Kar Lo Yaar is expected to be a significant offering from Prime Video, but its promotional missteps have highlighted the challenges of launching new content in a crowded digital marketplace.

The show’s reception and Javed’s reaction underscore the often unpredictable nature of digital media promotion and the high stakes involved in capturing audience attention.