వారానికి లక్ష నిమిషాలకు పైగా TV చూస్తున్నారు, చరిత్రలోనే రికార్డు || TV Viewing In Lock Down ||
As people stay indoors, work from home and look for ways to keep themselves engaged, television viewing and smartphone usage have registered an expected rise.
Weekly television viewing time in India went by 8% during 1 Feb to 15 March as compared to 1-31 January while time spent per user on smartphones in a week has risen by 6% in the same period. These are the findings of a report jointly brought out by television monitoring agency BARC (Broadcast Audience Research Council) and data and measurement firm Nielsen.
BARC and Nielsen have looked at January as the and compared it with mid-March. While the spike in viewing was been observed across urban and rural India in people above two years of age, smartphone usage was tracked across 12,000, 15-44 year-old Android smartphone users.
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వారానికి లక్ష నిమిషాలకు పైగా TV చూస్తున్నారు, చరిత్రలోనే రికార్డు || TV Viewing In Lock Down || As people stay indoors, work from home and look for ways to keep themselves engaged, television viewing and smartphone usage have registered an expected rise. Weekly television viewing time in India went by 8% during 1 Feb to 15 March as compared to 1-31 January while time spent per user on smartphones in a week has risen by 6% in the same period. These are the findings of a report jointly brought out by television monitoring agency BARC (Broadcast Audience Research Council) and data and measurement firm Nielsen. BARC and Nielsen have looked at January as the and compared it with mid-March. While the spike in viewing was been observed across urban and rural India in people above two years of age, smartphone usage was tracked across 12,000, 15-44 year-old Android smartphone users.
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