Mumbai, Aug 23 (IANS) BKT and LaLiga on Friday entered into an agreement that will see BKT become the "official global partner of La Liga," a statement said.
The partnership will take immediate effect and will run for three years until the end of the 2021/2022 season.
"La Liga stands for excellence and is a synonym for football with a capital 'F'," said Rajiv Poddar, Joint Managing Director at BKT.
BKT is an Indian firm that specialises in off-highway tires.
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