New Delhi, June 24 (IANS) The day of the India-Pakistan clash at the ICC Cricket World Cup 2019 on June 16 helped streaming giant Hotstar record 100 million active users -- its largest ever single day reach.
As much as 66 per cent of Hotstar's reach was witnessed from towns beyond the big metros, according to a company statement.
It also registered record-breaking concurrency of 15.6 million, the highest ever for an ODI match, marking a 1.7x increase in average concurrency compared to any other India match.
In the match, India came out with a commanding performance as they defeated Pakistan by 89 runs (DLS method) in a rain-hit encounter at the Old Trafford in Manchester.
This season of ICC Cricket World Cup is being streamed across six languages -- English, Hindi, Bengali, Tamil, Telugu, and Kannada.
Varun Narang, Chief Product Officer, Hotstar, said they are delighted to have been able to deliver an uninterrupted cricket watching experience to such a large audience at once.
"Having achieved a single day platform reach of 100 million demonstrates the indisputable technology prowess that Hotstar brings to the OTT industry. This remarkable achievement has helped us set a new viewership benchmark," Narang said.
In addition to India, Hotstar is bringing the ICC Cricket World Cup to consumers in the US and Canada as well.
Gopi Adusumilli is a Programmer. He is the editor of SocialNews.XYZ and President of AGK Fire Inc.
He enjoys designing websites, developing mobile applications and publishing news articles on current events from various authenticated news sources.
When it comes to writing he likes to write about current world politics and Indian Movies. His future plans include developing SocialNews.XYZ into a News website that has no bias or judgment towards any.
He can be reached at gopi@socialnews.xyz
This website uses cookies.
