When you want to expand your business, it becomes so much easier when POS and ecommerce have been integrated together. An integrated POS system might seem a bit pricey initially but the amount of time it saves you, in the long run, will make every penny that you spend worth it. You’ll be able to expand your business easily since not a lot of effort needs to go into it. However, that’s not the only use of POS in e-commerce - there are many more!
Sell Conveniently
Ecommerce is growing at a rapid pace and people now prefer the convenience of shopping online. Although the rate of shopping in physical stores might still be higher, the growth of ecommerce is way beyond that of actual brick-and-mortar stores. The integration of POS and ecommerce ensures you can sell to your customers anywhere. Moreover, selling becomes more convenient for all kinds of businesses. Shopify makes it easy for you to set up various payment options including partial payments. You can allow customers to shop by using multiple types of payment methods. This ensures that your customers are able to pay as they wish. Shopify allows you to set up gift card systems and has store credit feature as well. With so many advanced options to choose from, Shopify allows you to set up the store and sell as you wish.
Accuracy is Always Guaranteed
Accuracy is extremely important when running a business. When you have POS integrated with ecommerce - precision is guaranteed!
For example, as a retailer, you understand that inventory is something that should always be updated accurately. With POS and ecommerce integration, you can easily keep a track of your inventory using an automatic update system. Whether you have a single store or a range of stores, the accuracy is maintained and you don’t have to sweat about managing multiple stores.
Shopify makes it effortless for you to manage your store with its POS system. Details of sales per employee can be managed with the help of unique staff PINs. Changes that have taken place when you were offline are automatically updated and synced as soon as you come back online.
Improvement In Customer Experience
Your customers are your biggest assets and good customer experience can make a ton of difference. Retaining customers by earning their trust is extremely important if you want a loyal customer base. When POS and ecommerce are merged together, you’re able to give your customers what they are looking for. They’ll have a better user experience regardless of where they shop from. This uniformity helps with consistency and that’s something your customers will always appreciate.
Shopify makes customer management a breeze by providing you with several benefits. You can create unique customer profiles which are automatically updated by the app when the customer shops at your store. The synchronization of data regardless of where they placed their order ensures that you have accurate information about their spending habits. Email marketing is another plus with Shopify.
Easier Process Of Decision Making
Making the right decisions are crucial for the success of any business. When you integrate POS and ecommerce together, a whole lot of opportunities open up. You can get reports that can help you analyze your business and make improvements accordingly. This way you can exactly pinpoint as to which form of advertising is working and which one isn’t. Depending on which, you can make changes that matter and be better than your competition. Now, you can make an informed decision with all the information at your fingertips.
Shopify makes it easy for you to get detailed retail and products reports. You’ll have information regarding the products that are selling fast and which ones aren’t doing that well. Shopify POS has an easy-to-use dashboard that displays important metrics and your customer's shopping behavior. With this information being so easily accessible, you can instantly decide what needs to be done to improve sales.
Money Saving And Time Saving
With POS in ecommerce, many processes are automated to provide information in real time. For example, inventory levels, product data, shipping data, and order related data are all up-to-date. This automation provides you with the ability to look at real data without wasting time and you’re able to decrease costs. Shopify provides various ways in which product management is made easy. For example, inventory management is top notch regardless of how many channels you have. You will also get other features like a barcode scanner and apps that make will your workload lighter!
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