The deal was signed here by Irancell CEO, Alireza Ghalambor Dezfouli and Corporate General Manager of La Liga, Javier Gomez Molina, Xinhua cited a report by Financial Tribune daily as saying on Saturday.
"This agreement amplifies further the global recognition of La Liga brand..., and it helps us to connect and engage further with our millions of fans in Iran in a very innovative way," Gomez Molina was quoted as saying.
La Liga has a strong following in Iran and has strategically targeted what is seen as a committed and passionate soccer market for a content-led growth for its brand.
"Associating La Liga with Irancell allows us to innovate in terms of content production and content distribution. This is a world first sponsorship and content agreement for La Liga," La Liga's head of global partnerships, Gregory Bolle, said.
(This story has not been edited by Social News XYZ staff and is auto-generated from a syndicated feed.)
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Doraiah Chowdary Vundavally is a Software engineer at VTech . He is the news editor of SocialNews.XYZ and Freelance writer-contributes Telugu and English Columns on Films, Politics, and Gossips. He is the primary contributor for South Cinema Section of SocialNews.XYZ. His mission is to help to develop SocialNews.XYZ into a News website that has no bias or judgement towards any.