LeEco signs deal with 3 leading Indian digital solutions firms

New Delhi, Aug 17 (IANS) Chinese technology conglomerate LeEco on Wednesday announced inking of strategic partnerships with three leading digital marketing solutions companies in India.

With iCubeswire, netCORE and vCommission, LeEco will offer personalised strategies and integrated marketing campaigns to customers.

"We believe these partnerships will help us amplify the reach of LeMall.com and entrench our presence in the country," said Atul Jain, COO, Smart Business Electronics, LeEco India, in a statement.

iCubeswire would support various digital marketing activities with accurate data, reports, analytics and insights.

Both netCORE and vCommission were recently assigned to manage the marketing duties for the "LeMall for All" day held on August 9. netCORE will work with LeEco to support the first flash sale of its Super3 Series TVs.