My humble attempt to make it in India: SRK on VFX

Mumbai, March 1 (IANS) Superstar Shah Rukh Khan, whose upcoming film "Fan" promises to feature world class visual effects, says it has been his "humble attempt to really make it in India".

"My most cherished and close to the heart aspect of work. Been my humble attempt to really make it in India. Love them," SRK posted on Twitter on Tuesday along with a link of Red Chillies VFX, a visual effects company set-up by the actor in 2006.

The company has worked on films like "Ra.One" and "Krrish 3", which had an abundance of visual effects.

"Fan" revolves around a young boy from Delhi named Gaurav who embarks on a journey to the city of dreams, Mumbai, in order to wish his favourite actor Aryan Khanna on his birthday. As Gaurav and as Aryan Khanna, Shah Rukh is ready to treat his real life fans with a dual avatar, and he has admitted that it took some doing to work on the make-up for his role as Gaurav.

Earlier, Shah Rukh had said that "Fan" is a "special film" considering that he hopes that it has turned out to be "something that Bollywood can look up to in terms of technology and make-up that has not been used in the industry so far".

The film's trailer was launched by his fans at the Yash Raj Studios here on Monday.

Directed by Maneesh Sharma and produced by Aditya Chopra, "Fan" also features Shriya Pilgaonkar among others. The film is slated for an April 15 release.